“Without the local community, we wouldn’t be here. We chose Oregon Coast Bank”

Duane Hobbs Jr. has been fishing the Oregon Coast for decades. So when Nestucca Valley Sporting Goods(NVSG)—a fixture in the community for over three decades—came up for sale, it felt less like a business decision and more like a calling. “I just fell in love with the store when I first visited 10 years ago,” says JR. “I’m over here, might as well open up a fishing shop.” He acquired and reopened NVSG in 2025, stepping into a legacy that local fishermen had been counting on long before he ever owned it.

The property has a long standing history. An original photo, featuring a dirt Highway 101, showcases its first life as a gas station and service center. The location has always been a place where neighbors helped neighbors. The vintage Model A cars still parked out front are a quiet nod to that history. Originally converted into a sporting goods store by Lori and Pat Gefre, the spot has been a community hub for generations.

That spirit carries on today through two businesses under one roof. Alongside the sporting goods store, Jr.’s wife Vy has reopened Little Nestucca Deli, which has been a part of the property for nearly 16 years. With renovations and a fresh energy, Vy brought the deli back to life as a welcoming spot for locals, outdoor enthusiasts, and passersby alike to enjoy warm, homemade food.

Since reopening, the response from the community has affirmed everything the couple hoped for. “It’s been warm and welcoming,” says Jr. “Much needed and encouraging.”

When it came time to choose a bank, Jr. wanted something that felt just as local as the business itself. A prior relationship with the Gefre’s brought him to Oregon Coast Bank, and the fit made sense. “We wanted something close so we didn’t have to go far. There aren’t many options on the Coast, but Oregon Coast Bank is a good one.”

For a business rooted in community, banking locally is a necessary part of the equation. NVSG looks forward to welcoming more outdoorsmen through their doors whether they’re booking a guided salmon or steelhead trip, gearing up for a day on the water, or just stopping in for a hot sandwich from the deli.